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Sales Associate - Admissions (Remote)


Work Type: Full Time

Opportunity and Role Description

About the company:

Kraftshala makes India’s most loved marketing & sales training programs with an Advocacy Score of 95%. We believe that education becomes a lot more fruitful, and a lot more fun, when you get kickass practitioners, the real experts, to train emerging talent. Our programs are built on frameworks and examples from the best in the industry and they are consistently updated with the latest, cutting-edge tools & learnings from the field.

This is why S&M professionals from India’s top consumer companies (like Unilever, P&G, Nestlé, Yum! Brands etc) as well as students currently studying in the best business schools of the country  find value in our programs (remember 95%?).

We are a team that is gunning to bring transformative changes to India’s higher education ecosystem. Welcome to the ride! :)


Kraftshala is backed by number of eminent investors, including

Phanindra Sama, co-founder at Redbus and an early investor in unicorns like Unacademy and Innovacer

Amit Kumar Agarwal, Saurabh Garg and Akhil Gupta, co-founders at Nobroker.com (India’s first realty startup unicorn)

Sujayathi Ali, Co-founder at ShopUp and Voonik

Doreswamy Nandkishore (Former Fortune 100 CEO, Head of Asia, Oceania, Africa for Nestlé S.A. and Professor, ISB)

Pallav Jain and Sarfaraz Khimani (co-CEOs of Performics, India's largest SEO/ performance marketing agencies)

What do we value (the Kraftshala Kode):

Like all good companies, we value integrity, excellence, respect, inclusion, and collaboration. Our team’s distinctiveness comes from the following:

We seek a user centric mindset so that we can Scale with Soul. People who start with the user and work backward, and take every opportunity to add value, even if they have to go well beyond, fit right in.

We believe speed matters enormously in business. We value people who have a bias for action and are willing to take calculated risks in the face of uncertainty.

We are a team of learners who like to observe, read, reflect and seek feedback to be better today than we were yesterday.

We value problem solving skills. We look at problems objectively, solve for root causes, make decisions for long term good instead of short term gain, and don’t let processes get in the way of value addition.

We admire people with ambition & courage to take on large goals. We are seeking to build a team of self-starters who demonstrate high ownership.

We aim for consistency and reliability and expect the same from others. Predictability just makes everyone’s life a lot smoother.

We like people who are real, open and direct in communication, while still being empathetic.

We are practical optimists. Our team strongly believes in a better future and takes joy and pride in the fact that we are playing our part to make that future a reality.

What is the recruitment process:

As a small team (~50 folks), it’s imperative that we get to know each other before taking the leap. We want to ensure you succeed in your role within our team. Each conversation (telephonic/video conference) with us will last about 40-60 minutes. The process will occur over telephonic calls, so you don’t need to worry about travel.

Communication Evaluation: This is a short assessment to make sure that you meet the communication (written) standards required in the job.

Skill Assessment Task: This will be a task that assesses you on the core skills you’ll need to succeed in this role.

Technical conversation: This will be a telephonic call with our current Admissions team wherein you can expect to be further evaluated on your sales skills and other competencies needed for the job (mentioned below).

Culture fit conversation: A telephonic conversation with our founder to see if there is a fit with the Kraftshala Kode.

Extending an offer: If all goes well, we will extend an offer mentioning the relevant details.

Sales Associate, Admissions - Role Description

What you will be doing:

Our programs receive hundreds (sometimes thousands) of admission enquiries every month. As a member of the admissions team, your key activities include:

Addressing candidate doubts about our programs and the admissions process over calls/emails/chatbox promptly.

Counselling the inbound leads on various platforms.

Planning various methods to improve the admission’s process with each consecutive batch of admissions.

Ability to make alterations to improve the targeted admissions.

Counseling students to help them understand how the programs can add value to their career

Documenting information and updating the FAQs (on the website) as per the latest developments of the company and queries of the customers/students.

Must Haves:

High levels of emotional intelligence, in particular empathy and listening ability

Willingness to counsel and add value even if the applicant is not likely to become a part of our community

Ability to impa/ct and convince with speaking and writing skills

Results focus: The drive to meet targets, follow up proactively, change course when needed and persevere in the face of obstacles.

Ability to multitask while managing operations effectively

Comfort with MS Word and Excel (or Google Docs/ Sheets)

Nice to Haves

Experience in consultative selling


We are a remote work organization.


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